Reasons to Use a Professional Real Estate Photographer

Why use a professional real estate photographer? Read the top 5 reasons. With this increased use of the internet to create listings and attract potential buyers, listing brokers need to present their listing as best they can online. The images you use for your real estate listing are an important part of successfully selling your home. These images are the first impression you make on potential buyers, and bad images will make a lasting, bad impression. If you’re not using a professional photographer to shoot all your ads, you might want to think again. Here are 5 reasons why you should hire a professional real estate photographer. Using Professional Images as a Realtor:

1. Professional Images Attract More Buyers

The better quality images you use for your ad, the more attention they will receive on classifieds pages. Studies show that professional real estate photography can increase your listing clicks by over 100%. Listings that use a professional real estate photographer for their listings will not only get more exposure, but are more likely to generate more interest in the home.

2. More Professional

High quality images will give you a more professional look. When you meet with a seller, having professional images in your portfolio will give them more confidence in your ability to sell their home for the best price and quickly. More than half of the brokers in the industry use a professional real estate photographer to capture their home.

This is even more remarkable if you are selling homes at the most competitive list prices in the bracket. The more competition, the harder you have to work to get ahead. You want to look just as professional as other realtors in your area, which means you need to use a professional photographer to capture the homes you’re listing.

3. It Saves Your Time

Photographing each property yourself as a broker can be a time consuming or stressful process. Not only does it take time to take photos, but it also takes time to upload them, resize them, and if the photos are blurry or bad, you have to spend time reshooting them.

Hiring a real estate photographer to do it all for you can mean less stress for you. They will take, edit, resize and format the images correctly so all you have to do is add them to your online listing.

4. It Gives You a Competitive Advantage

People who are selling their home often go with a realtor who uses a professional photographer to take pictures of their home. This is because they know that the better pictures they show of their home, the better it will sell their home and increase the potential to sell it quickly and for a high selling price.

Chances are, the most successful real estate agents in your area already employ a professional real estate photographer. This will not only get you more attention, but also make you look more professional. If you want to stand out as a broker in your field, using professional images instead of taking them yourself will give you a competitive edge over your competition.

5. Sell ​​Faster

Homes listed with professional photos tend to sell faster. Studies show that professional real estate photography can help sell a listing about 50% faster than similar homes without professional photography. The images you use to represent your listing can have a big impact on potential buyers.

Using a point-and-shoot camera to take your own picture isn’t likely to get much attention, so potential buyers are more likely to scroll through the menu. If you don’t have a good, attractive image of the home, it will be overlooked and sit on the market for a long time.

By using a professional real estate photographer, you will not only get more attention, but also make your home more attractive. A buyer will subconsciously place a higher value on ads with great photos than ads with bad photos. Potential buyers generally want to see a beautiful home, not one that has bad lighting and looks bad.